Ambimama - India

Psychologists say people who buy green goods are less altruistic than those who don’t. I really believe Psychologists, but tend to think otherwise in this aspect. The concept of Green itself is late and cannot turn Earth into a heaven, overnight. I think, those who buy green goods have the moral courage to turn the Earth into a place worth living.

I cannot agree with the following fact:
The boom in organic and environmentally friendly goods is turning modern consumers into self-obsessed hypocrites who use their ethical purchases to justify unethical and amoral behaviour, according to new research. The notion that people are motivated by concerns about Mother Earth appears to have been consigned to the dustbin of history along with the hippy ideals of the 1960s and 1970s. In the modern world people are narcissistic and want payback - and believe that if they earn moral brownie points in the supermarket or by driving a hybrid car they can cash them in elsewhere.

“Because purchasing green products affirms individuals’ values of social responsibility and ethical consciousness, we predict that purchasing green products will establish moral credentials, ironically licensing selfish and morally questionable behavior.” This is not true with all and whatever the psychologists say, I am not bothered. I will atleast fight for Green Earth in my capacity.

The scenario could be described as a moral equivalent to carbon offsetting - the practice of donating to projects aimed at reducing greenhouse gasses immediately before embarking on an activity that generates large carbon emissions.
Meanwhile the father of green campaigners, Sting, was once criticised for hiring a private jet for a flight where he was the only passenger. And his band The Police were labelled the dirtiest in the world because of the amount of pollution created during their reunion tour in 2007-8.

Green does not come by campaigning alone – It comes by living and understanding and however I might say this, it applies to me alone and I cannot force anyone to live Green!